We are really strong in the areas where branding meets digital
We worked closely with the band on the site design – proudly international, band members have ties to Australia, Greece and Indonesia, and the band are currently based in Berlin. The feeling of global citizenship and the slight dislocation it brings was a big influence on the site, worked into a clean, simple and elegant design.
Expatriate were already keen users of social media and blogging sites, and had a very active Twitter feed and Blogger account. We wanted to take all that great content and make the site a hub for it – rather than going to Blogspot, then Twitter, then Vimeo, then Flickr, the site hooks into to all of those services and displays blog posts and tweets as part of the sidebar on most content pages.
For other content, like live dates, news posts and the band bio, we hooked up a custom Big Eye Deers CMS system, giving the band and their management instant access to keep the site current and updated.
You can see it online for yourself here: www.expatriateband.com.